Lucy,
On Make it a Great Monday, I shared How to write a compelling white paper, sub-message: How we plan to turn our incubation proposal (fairly complex subject) into something easy-to-understand. The writing tips came from my buddy Brian Carle, Senior Director of Strategic Alliances at Salient. (Photo above on the left.)
My talented colleague and technology futurist, Scott Sheppard took the time to provide some great feedback on how he has managed to post over 4000 blog articles! You can see his feedback here in the comments. Really good stuff, so take the time to read.
My favorite bit of guidance was this:
To get a project adopted by upper management, your proposal needs a one-sentence version, a one-paragraph version, a one-page version, and the full project proposal. That way, a project can be pitched in any context.
For more on Scott check out his blog, It's Alive in the Lab.
Anything goes on Thursday,
Dad
